These professionals are responsible for developing, managing and strengthening the product branding. Their focus is to enhance the user experience by analyzing the mindset of consumers and learning about their expectations and putting the same into their products or services.

Their job duties include playing a technical role as they lead the design and develop a company's products and execute strategies while coordinating with other departments like Information Technology, Research and Development, Marketing and Sales.

E-commerce product managers focus on managing and optimizing online retail platforms, ensuring a seamless customer experience and maximizing sales and revenue

Product marketing managers focus on taking a product to market successfully. They are responsible for developing marketing strategies, messaging, and positioning to promote products effectively.

Business analysts help define and document business requirements for a product. They bridge the gap between the business and technical teams, ensuring that the product meets business objectives.

Product design managers oversee the design aspects of a product, ensuring that the user experience and interface design align with the product's goals.