Career

Fashion Business Management

Fashion Business Management

 

Fashion Business Management is all about developing, preserving, and redesigning the identity of a brand. Fashion Business Managers are responsible for enhancing and retaining the brand value and popularity of the product utilizing media and advertisements. Also these professionals design and develop innovative marketing strategies to enhance its popularity and demand among masses. The Fashion Business Managers are responsible for the detailed study, investigation, and research around latest trends of the fashion industry to find out possibility of the success and popularity of the products among the masses considering the price and demand. 

Role Desciption

 

The Fashion Business Manager is liable for enhancing the sale and market of the product. They design and develop marketing and branding strategy for organizations and brands. Identify the methods of promotion, innovate cost strategies, understand the feedback of the consumers to develop innovative products, discover the demand for fresh products and services, and then supervise the development of the product. Also these professionals communicate and coordinate with varied network partners including merchandisers, retailers, designers, and manufacturers. They also keep themselves updated with the upcoming fashion trends keeping in mind the clientele. 

Eligibility

 

Route to Fashion Business Management Profession

Route 110+ 2 in any stream 
 B A (Hons.) Fashion & Lifestyle Business Management for 4 years/ Any bachelor degree
 Master of Fashion Management / Masters in Fashion Design Management for/ PG Diploma in Retail Management
Route 210+ 2 in any stream 
 Undergraduate diploma for 3 years from NIFT/ NID
 Master of Fashion Management / Masters in Fashion Design Management/ PG Diploma in Retail   Management
Route 310+ 2 in any stream 
  Diploma in Fashion Retail Management for 1 year 

 

Significant Statistics

 

  • Aspirant must pursue internship or job to acquire practical and industrial exposure

 

Pros/Cons

 

Pros

  • Promising career with huge potential
  • Opportunity to travel and network with different people
  • Chance to acquire business skills

 

Cons

  • Very competitive industry
  • Work hours are not fixed and even working at odd hours is required

 

Leading Professions
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Apparel Brand Manager

An Apparel Brand Manager conducts thorough analysis and research around various marketing strategies to judge the quality of the brand, studies the response for consumers on the new products. All this may involve extensive training.

15.0LPA

Boutiques Managers

The Fashion Business Managers studies the client’s needs and requirements and keep the boutique owners and fashion designers well informed about the latest trends and demands of the consumers.

8.0LPA

Retail Chain Managers

Fashion Business Managers carries out investigation around popular brands and needs of the consumers and then advise and guide the retail chain owners for keeping the products and brands that are in demand.

10.0LPA

Fashion Product Manager

Plan and design products that can be of great use to the masses, and then analyze if the people are finding these products appealing or not

25.0LPA

Fashion Marketing Manager

Design and develop strategies to enhance the interest of the clients towards a particular product. This may be done through advertisements and campaigns.

5.0LPA

Teaching in Fashion Management

Well established fashion business managers can also explore their career prospects as a Teacher in various academic facilities, institutes, colleges, and universities to prepare the future generations of fashion business professionals.

12.0LPA

Fashion Buyer

Fashion buyers select and purchase products for retail stores or fashion brands, analyzing market trends and consumer preferences to curate collections

8.0LPA

Fashion E-commerce Manager

Fashion e-commerce managers oversee the online sales operations of fashion brands, ensuring a seamless shopping experience on digital platforms

9.0LPA

CAREER VIDEOS

Career Path

Route 1

3 Steps

Skills

excellent communication skills
detail orientation
knowledge of the prevailing market trends
brand strategy
marketing skills
business development skills
entrepreneurial vision

Recruitment Area

Fashion brands ,

Fashion Designers ,

Textile Industries ,

Retailers ,

Business Houses ,

Colleges and Universities ,

luxury brands .

Recruiters

Tanishq ,

Swarovski ,

Versace ,

Da Milano ,

Hi Design ,

Jimmy Choo ,

ITC Wills Lifestyle ,

Future Group ,

Gucci ,

Fab India ,

Sabyasachi ,

Ritu Kumar .

Explore Colleges

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Exams & Tests

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